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Home » Tools » UTM Tag Campaign Builder & Generator for Google Analytics
UTM Tag Campaign Builder for Google Analytics

UTM Tag Campaign Builder & Generator for Google Analytics

July 26, 2020 by Walter Pinem

UTM Tag Campaign Builder & Generator for Google Analytics – Easily tag your URLs based on campaign with this easy-to-use UTM Tag Campaign Builder & Generator.

You can then put the tagged link anywhere and easily track the visits based on campaign, traffic source, etc.

To get started, here’s a guide taken from Google Analytics Demos & Tools:

Campaign Source

utm_source

Required.

Use utm_source to identify a search engine, newsletter name, or other source.

Example: google

Campaign Medium

utm_medium

Required.

Use utm_medium to identify a medium such as email or cost-per- click.

Example: cpc

Campaign Name

utm_campaign

Required.

Used for keyword analysis. Use utm_campaign to identify a specific product promotion or strategic campaign.

Example: utm_campaign=spring_sale

Campaign Term

utm_term

Used for paid search. Use utm_term to note the keywords for this ad.

Example: running+shoes

Campaign Content

utm_content

Used for A/B testing and content-targeted ads. Use utm_content to differentiate ads or links that point to the same URL.

Examples: logolink or textlink

You can then use only the tagging parameteres that you need, normally just utm_campaign, utm_source and utm_medium.

Use unique parameter/identifier to differentiate traffics based on campaign, traffic source, etc. Use this generator to create your own tagged links:

UTM Tag Campaign Builder & Generator for Google Analytics

    UTM Campaign Builder untuk Google Analytics

If you use WP MyLinks WordPress plugin, you can create parameters something like this:

  • URL: [yoursampleurl]
  • UTM Source: WP-MyLinks
  • UTM Medium: Micro-Landing-Page
  • UTM Campaign: For-Instagram

It’s of course up to you.

The final output would be:

[yoursampleurl]?utm_source=WP-MyLinks&utm_medium=Micro-Landing-Page&utm_campaign=For-Instagram

That’s it!

You should now be able to create your own URLs tagged with UTM Campaign. Place them anywhere, including in your site, ads campaign, etc and track the traffics inside your Google Analytics dashboard.

For Bahasa Indonesia version, you can use this one.

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Filed Under: Tools

About Walter Pinem

A traveler and WordPress Developer, also a web designer. Sometimes can be a translator and writer.

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